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Research papers

Stop writing reports!

The paper highlights and discusses successful alternatives to traditional research report writing in order to make qualitative research a better engine for decision-making. Three key factors for developing usable...

Catalogue: ESOMAR Worldwide Qualitative Research Conference 2004
Author: Mary Lou Tierney
June 15, 2004
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Citation

Tierney, M. L. (2004a, June 15). Stop writing reports!. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/stop-writing-reports-